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DIGITAL MARKETING

DIGITAL MARKETING

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    Digital marketing is the art of selling products by promoting its services by leveraging online marketing tactics such as social media marketing, search marketing, and email marketing.
Content management is an emerging need in the digital age. Orletech’s digital content management services help you to organize content that gives you rapid access to the information you need to operate efficiently. We analyze your content management needs and bring in data-driven solutions that are flexible and future-friendly and let you easily publish content across platforms. With our in-depth industry expertise and technical finesse, we will help you raise your bar with our Digital Content Management services.
  • Brands and businesses need a governance mechanism to manage the content supply chain. We progress a well designed model that reduces the creation cost, ensure a higher return on content and most importantly bring ROI by optimizing customer experience.
    At Orletech we help businesses:

    • Choose a governance model that reflects the organization’s strategy.
    • Identify problems, obstacles, and gaps in the existing processes.
    • Design framework for the entire content cycle.
    • Develop policies and standards to ensure the quality of the content.
    • Set Key Performance Indicators (KPIs).
    • Increase operational efficiency of the content by automation.
The nature of the evolving digital marketing is changing rapidly. To stay ahead of the curve, marketers need to come up with advanced concepts to connect with their customers. With increasing synchronization between offline and online behaviour of customers, businesses need to adapt quickly to the changing realities of the ecosystem.
Orletech helps you choose the right technologies to make your Digital Campaign Management process easy and intuitive. We assist you in designing both standards as well as customized programs for effective execution and management of your marketing campaigns. Our technical expertise helps brands to build a strong online presence across multiple platforms and ensure smooth flow of communication between various teams and enhance the call to action.
Our meaningful insights help you to reshape your business strategies with advanced web analytics to measure the number of visitors, increase brand awareness and check the click-through behavior of the customers. Web Analytics plays a key role in analyzing data that enhances your marketing campaign and helps you to optimize your campaign that results in acquiring new customers without increasing the on-boarding costs and brings in revenues by targeting the right customer.

MOBILE & WEB DEVELOPMENT

MOBILE & WEB DEVELOPMENT

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  • Our Web and mobile development services range from initial prototyping to full creation of responsive websites.

    Mobile Strategy:
    End-to-End product ownership from design to publishing to app stores and maintenance.

    User Experience Design:
    Our UI / UX Engineers set new benchmarks in design, usability and responsiveness.

    Enterprise Mobile Management:
    We help you manage mobile device, applications and content or develop your own device.

    Responsive Web Development:
    Give the mobile device viewing world a new experience.

ACTIVE INSIGHTS

ACTIVE INSIGHTS

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    Digital revolution is transforming the asset management industry and digitized data is generating the fuel needed to feed the AI computing engine.
Our Active Insights powered by AI, helps brands to understand elaborative details about customer’s life-cycle. Using AI powered interaction data analysis; we gather insights on customer needs through interactions to suggest the right products and services to the customer. Active Insights helps you to identify individual preferences, buying trends, and propensities from various sources.
Orletech’s conversational AI enables intelligent conversational capabilities and experiences for your enterprise. Innovative brands are looking to accelerate their efforts and results with chatbots, voice skills and smart speakers for highly contextualized and intelligent engagement.
We enable intelligent conversational capabilities and experiences for your enterprise with commerce and care support with consulting expertise in end-to-end conversational innovation
Our prescriptive analytics provides organizations a recommendation and access to achieve business objectives to solve complex decisions across industries. This analysis helps in anticipating failures, taking pre-emptive actions and improving support quality.
Our IoT Analytics is easy to run and make sophisticated analytics to manage hardware that get insights to make better and more accurate decisions. Orletech’s IoT Analytics filters, transforms, and enriches IoT data before storing it in a time-series data store for analysis.
  • Our IT Operational Analytics automates the process of collecting, identifying, and analyzing patterns by leveraging machine learning and artificial intelligence to drastically improve service performance.
    At Orletech we help businesses:

    • To choose a model that reflects the organization’s strategy.
    • To identify problems and obstacles in the existing processes.
    • To design framework for the entire content cycle.
    • To develop policies and standards to ensure the quality of the content.
    • Set Key Performance Indicators (KPIs).
    • Increase operational efficiency of the content by automation.
We understand the trends and patterns from the data and drive focused high yielding campaigns that approach customers with brilliant strategies and Analytics. Using AI-powered interactional data analysis; we gather insights on customer needs through interactions and enrich the third-party market research data with CRM data that cross-sell and up-sell opportunities and drive revenue in operational efficiency for organizations.

SALESFORCE

SALESFORCE

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  • Salesforce is a customer relationship management solution that brings companies and customers together. The Salesforce customer portal provides customers with the ability to track their cases, include a social networking plug-in that enables the user to join the conversation about their company on social networking Web sites, provides analytical tools and other services including email alert, Google search, and access to customer's entitlement and contracts. Our dedication to building Salesforce solutions helps customers extract the full potential and value out of the platform. With expertise in all clouds, we are recognized for success in financial services, consumer goods, manufacturing, and retail, and have won multiple partner innovation awards for our work.

INTERNET OF THINGS

INTERNET OF THINGS

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  • Our powerful IoT platforms pinpoints every suitable information by detecting patterns and make recommendations to predict the possible problems before they occur.
  • Orletech’s IoT Analytics and Consulting Services framework influences machine learning models. Our Active Insights leverages machine learning models and libraries to discover patterns and trends that provide actionable insights with more business outcomes.
    Orletech’s IOT frameworks and models include:

    • Predictive maintenance analytics that enables proactive scheduling of maintenance tasks, thereby eliminating unplanned spare time and reduces maintenance costs with increased Overall Equipment Effectiveness (OEE)
    • Our Supply chain analytics enable efficient supply chain management for better asset allocation and inventory management
    • We design Industry-specific analytics frameworks for retail, manufacturing, transportation etc.
IoT is initiating enterprises to challenge decades-old established industries to adapt to this new situation to overcome critical concepts. We will focus on your benefits and the challenges you will face during the process of implementation of IoT. It is important to ensure not only that you know how to implement it, but what to implement it for. This will improve your business in a way to repay the investment and open the possibility for higher cost-efficiency in the production line.
The internet of things (IoT) managed services is expected to reach a value that advances your cloud technology. IoT helps in the storage and analysis of huge data generated in an enterprise to achieve the maximum benefit of an IoT infrastructure. This is enabling the market to grow faster and increases the demand in the manufacturing sector for increased equipment efficiency.
The general factors that drive the global managed services market include the adoption of IoT technologies throughout the industry, increased availability of the managed cloud services, increased government investments in projects like smart cities and many others.
At Orletech, we manage security service providers to simplify the IoT assessment and secure a brand reputation by preventing the revenue loss through our robust IoT security solutions. We help enterprises to secure existing and new installations with IoT-enabled devices and conduct customized security checks to block unauthorized users/cybercriminals from accessing sensitive sites. Orletech’s IoT security solutions are driving innovation by protecting data integrity, data confidentiality and make sure IoT infrastructures can be resilient to cybersecurity risks. 
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